Celebrex Dosage, Accessibility issues for the physically disabled are overlooked by most store-owners, but they shouldn't be.

Our guest blogger Ryan Slight, Buy Celebrex online no prescription, from eSSENTIAL Accessibility Inc., explains some common misconceptions about making a website for people with physical disabilities.

Myth 1: The disabled are a fringe market who don’t spend much online

Would you consider 15% of the population a fringe market, discount Celebrex. This is the percentage of the population classified as disabled. Kjøpe Celebrex på nett, köpa Celebrex online, Collectively, they earn over $700 billion a year with approximately $175 billion in disposable income.

Let’s face it, if you were the CEO of a major corporation and you ignored a market of this size, your shareholders would be demanding answers, Celebrex Dosage.

At eSSENTIAL Accessibility we enable organizations to ensure anyone with a physical disability can access their website, buy Celebrex from canada. By extending their online reach to this under-served market, Order Celebrex from mexican pharmacy, companies can enhance their revenue potential as well as their social marketing position.

Myth 2: The disabled can already access our site, it's built to compliance standards
If an individual requires assistive technology, herbal Celebrex, they won’t be able to access your website regardless of how compliant it may be. Celebrex maximum dosage, Imagine a compliant website as a well-designed shopping mall with access ramps and elevators for disabled visitors. Celebrex Dosage, Then, consider if the shopping mall failed to provide them with motor scooters or wheelchairs. How would these individuals move around.

They wouldn’t be able to, taking Celebrex.

This is how compliant websites operate. Celebrex treatment, We provide virtual wheelchairs empowering the disabled to access online environments.

Myth 3: Disabled people who need assistive technology already have it
This is simply not the case, Celebrex Dosage.

The unfortunate reality is that disabled people face many obstacles in life and acquiring assistive technology poses a number of them.

For starters, Celebrex long term, affordability is a significant issue. Fast shipping Celebrex, Solutions can be expensive, in some cases more than the price of a PC. Additionally, Celebrex use, the process to choose the correct solution is complicated.

Celebrex Dosage, Myth 4: We don't need to optimize, our site is just informational
The issue is greater than selling online. Celebrex without a prescription, It’s about being an ambassador for social responsibility. It’s about eliminating barriers, reaching out to an under-served community, Celebrex no rx, and sending a message of good corporate citizenship. Buy Celebrex without prescription, What’s more, people with disabilities share the same interests as everyone else. If they are compelled to visit your website to learn more about your organization, wouldn’t you want to provide them with full access and make them feel welcomed. Of course you would, Celebrex Dosage.

Myth 5: Featuring assistive technology is complicated and expensive
In fact, the opposite is true. Featuring assistive technology on your website can be a quick, seamless, and affordable process.

When you subscribe to eSSENTIAL Accessibilities, we can have you up and running in no time with our turn-key social marketing application.

Myth 6: It’s a 'make-work' project requiring on-going resources to maintain
This is absolutely not the case. At eSSENTIAL Accessibility, we provide you with the necessary support and training, ensuring a seamless ongoing process.

Click here to learn more about what eSSENTIAL Accessibility can do for your business..

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Keeping up with accessibility standards makes your website usable by a much larger audience. It also allows the search engines to accurately assess your site’s content. There are many steps to maintaining maximum website accessibility, some of which we’ll cover in future posts, but for now let’s start with arguably the most important one: Image ALT Text. Image ALT text, contained in the ALT attribute of an image, is a written explanation of the image’s message. The text appears when that image cannot be displayed. In some browsers the text also appears as the tooltip. The HTML looks like this: <img src=”images/vortxlogo.gif" alt="Vortx" /> Why is ALT text important?

1. Visually impaired shoppers using screen reader devices depend on ALT text to explain images. So do users who browse the internet with the images turned off, with text-only browsers, or using technology that doesn’t support certain image types. This is a huge group of potential customers that you’re alienating by not implementing ALT text.
2. Web crawlers look at ALT attributes to determine the relevance and validity of your site’s content. If you want your site to be optimally indexed by the search engines, you need appropriate ALT text on your images.
3. Images with properly coded ALT attributes tend to rank higher in image searches.
4. The ALT text acts as anchor text if the image is clickable; anchor text is given significant weight in search engine ranking formulas.
5. Image ALT attributes are required for valid XHTML.

The primary purpose to implementing image ALT text is to increase your site’s accessibility. ALT text may or may not directly improve your site’s rankings, but it will allow users with limitations and impairments to shop on your site and it is a must for valid XHTML. ALT text is not an opportunity to stuff a bunch of image-irrelevant keywords on your site in order to get more traffic. That actually makes your site less accessible to impaired users and you could be penalized for it by the search engines. If you use ALT text for the purpose of increasing accessibility, and you do so correctly, you will be rewarded. Remember that EVERY image must have an ALT attribute, even if it is null (alt=""), and that the text you use must present the content and function of the image. Here are a few tips on what to include in the attribute text:

• Product image ALT text should be the product name or a very brief description of the product, not a string of keywords. It needs to be readable.
• The ALT text of navigational images, such as arrows and menu tabs, should be the function of the image (“next” for a forward arrow) or the text that is in the image itself (“Customer Service” for a button that says Customer Service).
• Purely decorative images should have null ALT text (alt="") because there is no content or function. Whenever possible you should use a CSS background image for decorative elements so that you don’t have to assign a null ALT attribute and you avoid disrupting the flow of the page to the screen reader.
• Don’t include “image of ___” or “picture of ___” in the ALT text. It’s just not necessary.

Good news for AspDotNetStorefront users. The Version 8.0 release includes a fantastic new feature: Alt-text on product images. Prior to this release you had to do some complicated XML in order to put ALT text on your product images. Now the field is in the Product entry panel under the Search Engine tab. Thanks ADSNF!