If a page on your website doesn’t load in about 8 seconds, you could be losing 30% of your site’s visitors. 30% of potential customers are lost when they get impatient and leave, likely not to return.

One cause of slow-loading pages is over-sized images. Lots of large images on a page means slower load times.

But, if you optimize each image to load as quickly as possible you dramatically reduce load times, keeping visitors at your website.

Let’s review why optimization is important:

1. What is Optimization?
2. Practical Tips

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Have you worked hard photographing or scanning products for your online store, only to find the pictures on a competitor’s site?

AspDotNetStorefront has a built-in, easy to use way to add a watermark to all your products’ pictures.

Watermarking your pictures makes them less likely to be lifted from your site and AspDotNetStorefront lets you add a simple text message or copyright notice to your pictures. You can even set the placement on pictures where the watermark will appear.

You can find this AppConfig by going to the admin side of your website and selecting:
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Keeping up with accessibility standards makes your website usable by a much larger audience. It also allows the search engines to accurately assess your site’s content.

There are many steps to maintaining maximum website accessibility, some of which we’ll cover in future posts, but for now let’s start with arguably the most important one: Image ALT Text.

Image ALT text, contained in the ALT attribute of an image, is a written explanation of the image’s message. The text appears when that image cannot be displayed. In some browsers the text also appears as the tooltip. The HTML looks like this:

<img src=”images/vortxlogo.gif” alt=”Vortx” />

Why is ALT text important?

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